The Samsung Shop-in-Shop page enables consumers to easily search, browse and purchase Samsung products, as well as gain access to exclusive online-only products and pre-sale offerings.
SK Planet and Samsung Electronics Southeast Asia and Oceania today signed a Memorandum of Understanding, "E-Commerce Business Partnership in Southeast Asia MOU," in Singapore to promote Samsung's brand presence and provide increased convenience and access to Samsung' products in the Southeast Asia region through 11street Malaysia, 11street Thailand and Elevenia in Indonesia.
As two leaders in the digital domain, Samsung and SK Planet have successfully collaborated in the Korean domestic market, and are aiming to extend this relationship into the Southeast Asian markets to provide better services to their customers, and to enhance e-commerce leadership in the region.
In the past 4 years, SK Planet has successfully grown and progressed in overseas markets leveraging their operational and technical expertise from 11street Korea. SK Planet has launched their e-commerce platform into new global markets every year, beginning in 2013 with Turkey's N11.com, where number one market leadership was achieved in two and a half years, followed by Elevenia in Indonesia, 11street Malaysia the following year, and most recently 11street Thailand. Global 11street has positioned itself as a leading service provider in Southeast Asia and Turkey, by leveraging its domestic success and strategies, and providing a differentiated shopping experience for its customers.
Hoseok Kim, Chief Executive Officer of 11street Malaysia said: "Closer to home, 11street has a vast and extensive network of sellers across the country with over 9.6 million SKUs from 28,000 sellers to date. Through this collaboration, we are forging a stronger alliance with Samsung to increase our offering of handheld devices and consumer electronics products to our consumers. We look forward to supporting Samsung in strengthening their product stronghold in Southeast Asia, and will leverage our platform to offer their range of quality products to our consumers."
"Today, many consumers are tech savvy and enjoy online shopping in their own space. Thus, the need to spend time driving to shopping malls, pushing through crowds and queuing to make purchases has decreased significantly. We see an increase of online purchases made via mobile from the outlying cities, we are glad to collaborate with 11street as one of our online partners to enhance our loyal and potential consumer's online shopping experience. With only just a click away, we want Malaysians to experience the whole Samsung ecosystem!" said Lee Sang Hoon, President of Samsung Malaysia Electronics.
As top global players in their respective industries, Samsung and 11street seek to create complementary synergy by tapping into each other's competency, expertise, and experience. The global 11street platform has positioned itself as a leading service provider in Turkey and SEA through its domestic success and market expertise.
Consumers will enjoy a premium experience via Samsung's official Shop-in-Shop page on 11street, complemented by delivery and installation by Samsung Authorised Distributors.
The Samsung Shop-in-Shop page enables consumers to easily search, browse and purchase Samsung products, as well as gain access to exclusive online-only products and pre-sale offerings.
The premium consumer experience also includes speedy delivery and hassle-free product installation by Samsung Authorised Distributors. 11street consumers will also have access to promotional discounts from Samsung via 11street Malaysia.
To commemorate the partnership, a series of promotions will be rolled out for consumers starting March 2017. These include extended warranty, free installation and free delivery for selected home appliances and electronics offered directly by Samsung's official and authorized sellers.
Another highlight is the monthly 'Samsung Day' that will provide consumers with value for money through flash deals with shocking discounts, credit rebates and exclusive bundles.
Kim concluded: "With our significant presence in Malaysia, Thailand and Indonesia, we are honoured to be chosen to help drive Samsung's brand awareness on our platform. Indeed, the partnership will help elevate 11street's fulfilment services and open up a world of exciting Samsung products for our consumers."
For more details on the special promotions, please visit http://promotion.11street.my/store/samsung.
As two leaders in the digital domain, Samsung and SK Planet have successfully collaborated in the Korean domestic market, and are aiming to extend this relationship into the Southeast Asian markets to provide better services to their customers, and to enhance e-commerce leadership in the region.
In the past 4 years, SK Planet has successfully grown and progressed in overseas markets leveraging their operational and technical expertise from 11street Korea. SK Planet has launched their e-commerce platform into new global markets every year, beginning in 2013 with Turkey's N11.com, where number one market leadership was achieved in two and a half years, followed by Elevenia in Indonesia, 11street Malaysia the following year, and most recently 11street Thailand. Global 11street has positioned itself as a leading service provider in Southeast Asia and Turkey, by leveraging its domestic success and strategies, and providing a differentiated shopping experience for its customers.
Partnership cements eCommerce leadership
Hoseok Kim, Chief Executive Officer of 11street Malaysia said: "Closer to home, 11street has a vast and extensive network of sellers across the country with over 9.6 million SKUs from 28,000 sellers to date. Through this collaboration, we are forging a stronger alliance with Samsung to increase our offering of handheld devices and consumer electronics products to our consumers. We look forward to supporting Samsung in strengthening their product stronghold in Southeast Asia, and will leverage our platform to offer their range of quality products to our consumers."
"Today, many consumers are tech savvy and enjoy online shopping in their own space. Thus, the need to spend time driving to shopping malls, pushing through crowds and queuing to make purchases has decreased significantly. We see an increase of online purchases made via mobile from the outlying cities, we are glad to collaborate with 11street as one of our online partners to enhance our loyal and potential consumer's online shopping experience. With only just a click away, we want Malaysians to experience the whole Samsung ecosystem!" said Lee Sang Hoon, President of Samsung Malaysia Electronics.
As top global players in their respective industries, Samsung and 11street seek to create complementary synergy by tapping into each other's competency, expertise, and experience. The global 11street platform has positioned itself as a leading service provider in Turkey and SEA through its domestic success and market expertise.
Premium consumer experience for Samsung and 11street customers
Consumers will enjoy a premium experience via Samsung's official Shop-in-Shop page on 11street, complemented by delivery and installation by Samsung Authorised Distributors.
The Samsung Shop-in-Shop page enables consumers to easily search, browse and purchase Samsung products, as well as gain access to exclusive online-only products and pre-sale offerings.
The premium consumer experience also includes speedy delivery and hassle-free product installation by Samsung Authorised Distributors. 11street consumers will also have access to promotional discounts from Samsung via 11street Malaysia.
Special promotions on 11street for Samsung fans
To commemorate the partnership, a series of promotions will be rolled out for consumers starting March 2017. These include extended warranty, free installation and free delivery for selected home appliances and electronics offered directly by Samsung's official and authorized sellers.
Another highlight is the monthly 'Samsung Day' that will provide consumers with value for money through flash deals with shocking discounts, credit rebates and exclusive bundles.
Kim concluded: "With our significant presence in Malaysia, Thailand and Indonesia, we are honoured to be chosen to help drive Samsung's brand awareness on our platform. Indeed, the partnership will help elevate 11street's fulfilment services and open up a world of exciting Samsung products for our consumers."
For more details on the special promotions, please visit http://promotion.11street.my/store/samsung.
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